First Name: Amber
Where you live: Johannesburg
Occupation: B.Com Marketing Management with Honours, Au Pair
Tell us more about yourself
What are your personal fitness goals?
To become the best athlete in South Africa, in the most ethical, honest and authentic way. I want to build and cultivate my personal brand as a fitness athlete in a way that has power to stand out, is unique and authentic. To become the healthiest version of myself mentally, emotionally and physically. To create good healthy habits and sustain a healthy lifestyle.
How will you use your #BiogenFaceOfFitness ambassadorship to inspire women to lead a healthy / fit lifestyle if you win?
Through experience, I have realised that so many women struggle to find the right approach. The ambassadorship will create a platform for me to show every girl that carbs are not the enemy, over training is not the answer, under eating will not get you strong, fit and that insane dream body, and that missing social events will only create unhappiness. I will be able to educate women on what a balanced lifestyle should look like, help switch their mindset to let go of these perceptions on how they think a dream body should be achieved and encourage women to start living life to the fullest while still achieving their goals without having to opt for extreme measures.
What health and fitness quote or mantra do you live by?
Get comfortable with being uncomfortable.
Tell us about your fitness lifestyle
My health and fitness lifestyle is very balanced because, even though I aspire to be fit and strong, my health, happiness, friends and family are my priority. When I have a competition that I am preparing for, it becomes more serious. My diet consists of several small meals throughout the day. I train every day, doing cardio in the morning and weights at night. I also understand the importance of rest and balance in life, so I take one day a week to rest my body and one day a week to have a cheat meal.
Why do you think you’re the Biogen Face of Fitness?
I believe that I live the brand, and that I am authentic and inspirational. I live the brand every day by being healthy and staying fit. This aspect in my life keeps me going and has become an absolute essential part of my life. I love how it makes me feel strong and fit, I love the feeling of my heart beating during a workout, which makes me want to push harder, but, most importantly, I love the empowered feeling it gives me after a workout, which makes me feel like I can take on the world in a confident and disciplined manner.